Vol. 26 No. 2 (2025): December 2025

Articles

• Digital Marketing Strategy and Its Influence on Consumer Purchasing Decisions at Kopi Kenangan Surabaya: The Mediating Role of Brand Awareness

  Fidel Jonathan Kontarya,  Universitas Ciputra,  Indonesia

  Daniel Joel Immanuel Kairupan,  Universitas Ciputra,

  Dewi Mustikasari Immanuel,  Universitas Ciputra,  Indonesia

  1-14

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  DOI : 10.35917/tb.v26i2.650 Abstract View : 6 PDF downloads: 31

• Sustainable Palm Oil Certification for Sustainable Food: Are Indonesian Consumers Buying?

  Bunga Alfausta Amalia,  Sekolah Tinggi Ilmu Manajemen YKPN,  Indonesia

  Alivia Meyrizka Utami,  STIM YKPN Yogyakarta,  Indonesia

  15-26

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  DOI : 10.35917/tb.v26i2.620 Abstract View : 10 PDF downloads: 31

• The The Impact of Women and Board Structure on Corporate Performance: A Study of Indonesian Palm Oil Firms

  Alga Aprila Dwi Purwito,  Sekolah Tinggi Ilmu Manajemen YKPN Yogyakarta,  Indonesia

  Suparmono Suparmono,  Sekolah Tinggi Ilmu Manajemen YKPN Yogyakarta,  Indonesia

  https://orcid.org/0000-0001-5328-4957

  Ascariena Rafinda,  Sekolah Tinggi Ilmu Manajemen YKPN Yogyakarta,  Indonesia

  Rasistia Wisandianing Primadineska,  Sekolah Tinggi Ilmu Manajemen YKPN Yogyakarta,  Indonesia

  27-37

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  DOI : 10.35917/tb.v26i2.654 Abstract View : 5 PDF downloads: 15